Inside the World of High-End Coffee

Hard-core aficionados and casual coffee-lovers have formed a new culture of specialty-coffee appreciation. In this flourishing industry, caffeinated connoisseurs form close relationships with the farmers who produce the beans, and educate their customers on why and how to make the best brews. From a twenty-nine-dollar cup of coffee to competitions in brewing, roasting, and tasting, you could call it an obsession.

Still haven’t subscribed to The New Yorker on YouTube ►►
http://bit.ly/newyorkeryoutubesub

Inside the World of High-End Coffee | Annals of Obsession | The New Yorker

View original source video by clicking here